BRITE ’25 SPEAKERS: LAURA IVES COLONY ‘23

LAURA IVES COLONY ‘23

Senior Vice President, Business Development & Innovation, Lincoln Center for the Performing Arts

Laura is a strategic and creative leader who thrives in the intersection of brand development and revenue generating initiatives through high level partnerships. With deep cross category experience and cross sector exposure in sales, marketing, brand strategy, and partnerships, she joined Lincoln Center for the Performing Arts in 2022 to focus on innovation in the arts, bringing new initiatives to life through key partnerships and a renewed approach to business development. Today, Laura co-leads Lincoln Center’s brilliant Advancement & Innovation team, primarily responsible for Corporate Sponsorship/Business Development, Institutional Giving, Research & Operations, and the Lincoln Center Corporate Fund.

During her tenure at Hearst, Laura was an initiating member of the innovative Partnerships & Brand Development team for Hearst’s Luxury & Design Collection which supported a suite of global brands including Elle Decor, House Beautiful, Town & Country and Veranda. Much of her team's work prioritized brand positioning through social impact partnerships with notable non-profits, charities and philanthropic organizations from around the world. Highlights from this chapter include the Luxury & Design Collection’s Design Unites COVID Relief campaign raising money for organizations like Habitat for Humanity; Town & Country’s New York Philanthropy Summit, The Obsidian Virtual Concept House in partnership with The Black Artists + Designers Guild, T&C Talks Boston, T&C Talks Palm Beach, T&C Talks Los Angeles and the newly launched Design University accessible education platform for design students and lifelong enthusiasts.

She is a trustee of Dickinson College in Carlisle, Pennsylvania, a trustee of MacDowell in Peterborough, New Hampshire, and earned her executive MBA from Columbia Business School in May 2023.