THE 10th ANNUAL

BRITE CONFERENCE

ON BRANDS, INNOVATION, AND TECHNOLOGY

 

MARCH 6-7, 2017

Get your half priced tickets
through January 9!

The BRITE Conference is presented by

The Center on Global Brand Leadership

at Columbia Business School

SPEAKERS

Dana Anderson
Senior Vice President &
Chief Marketing Officer
Mondelēz International

Maryam Banikarim
Global Chief Marketing Officer
Hyatt

Johnathan Becher
Chief Digital Officer
SAP Digital

Andrew Kassoy
Co-Founder
B Lab

Rajesh Subramaniam
Executive Vice President,
Global Strategy
Marketing and Communications
FedEx

Sonia Sousa
CEO & Co-Founder
Kenzen Inc

Betty Noonan
Chief Marketing Officer
Cree, Inc.

Chris Welty
Sr. Research Scientist
Google

Michel Tuan Pham
Kravis Professor of Business
Columbia Business School

TOPICS AT BRITE '17 WILL INCLUDE

collaboration_blue

Collaborating from the Edge of Your Seat

Where Science Meets Science Fiction

The Future of Hospitality and Customer Service

A People to People and Machine to Machine World

Quantum Intelligence: Calculating the Context of Decisions

Innovating Healthcare: Updating the Doctor-Patient Experience

Networks Effects: Lessons from VC Investment and Wine Tasting

WHO SHOULD ATTEND?

CMOs and heads of marketing, brand managers, new product developers, innovation directors, media buyers, viral marketers, interactive agencies, online developers, social networkers, Web 2.0 entrepreneurs, video & gaming creators, online content publishers, multi-platform media companies, and emerging technology investors.

Past conferences have included attendees from: A&E, Absolut Vodka, Ad Age, Adidas, Aetna, AIG, American Ballet Theatre, American Express, AOL, AT&T, Audi, Avon, Bell Atlantic, BMW, Burger King, BusinessWeek, Carnegie Hall, Chanel, Cisco, Citigroup, Clinton Global Initiative, CNN, Coca-Cola, Colgate-Palmolive, Craigslist, Dell,

Deloitte Consulting, Digitas, Domino’s Pizza, Dow Jones & Company, Dupont, Eli Lilly, Estée Lauder, Fedex, GE, Goldman Sachs, Google, HP, IBM, IDEO, Interbrand, John Templeton Foundation, Johnson & Johnson, Kraft Foods, LEGO, Lenovo, L’Oreal, McDonald’s, McKinsey, Merrill Lynch, Microsoft, Moody’s Analytics, Movado, Netflix, Nickelodeon/MTVN, Nielsen, Novartis, Ogilvy & Mather, Pfizer, Procter & Gamble, Quattro Wireless, R/GA, Reuters, Samsung, SAP, Siemens, Sony Music, Taco Bell, The New York Times, TIAA-CREF, Time Warner, UNICEF, Unilever, United Nations, Univision, Visa, Volkswagen, Yahoo!, ZipCar, and others.