Assistant Professor, Robert H. Smith School of Business, University of Maryland
Yajin Wang, PhD is a professor of marketing at the University of Maryland. She is an expert on luxury brand management. She researches luxury globally—in the United States, Europe, and China. Her work has been published in top academic journals such as Journal of Marketing Research, Journal of Consumer Research, and Psychological Science. Her research has been featured in the New York Times, Wall Street Journal, Harvard Business Review, CNN and BBC News.